Month: September 2014

Landing Page Optimization for Dummies

First Impressions are always important for a website and a strategically developed landing page can be a stepping stone towards success. Landing Page Optimization or more commonly known as LPO is an important aspect of the wider process of Internet Marketing named as Conversion Rate Optimization (CRO). The sole objective of LPO is to improve the percentage of visitors to a given website who will eventually become permanent customers and sales leads. Landing Page Optimization should aim to provide customers page content while making the web page more appealing to the potential target audience.

Link Building Made Easy

The Ultimate Resource Pack By ceffectz

Link building is not a process that happens overnight while this entire practice is considered as one of the main techniques of achieving higher rankings on the web as well as a systematic approach in gaining traffic success. Links are basically connections between web pages while link building is the activity of getting backlinks from various blogs, forums, social networking sites and other web sites that can be linked to your own. This guide will help you understand the different link building resources that are used today.